Ophthalmology Business Minute Tips: The Technology Adoption Life Cycle

The Technology Adoption Life Cycle AAOE Ophthalmology has been viewed as one of the more technologically advanced medical and surgical specialties. But not all of us have the same technology-adoption habits. How do you convince colleagues that some technologies could increase efficiencies, lower costs and ultimately raise revenues for your practice? The decision to purchaseContinue reading “Ophthalmology Business Minute Tips: The Technology Adoption Life Cycle”

Cataract Surgery Pearls for the Young Surgeon

Join us for High Yield Cataract Surgery Pearls for the Young Cataract Surgeon Monday,  4:30PM – 5:30PM Session: 516    Location: NORTH 22 Robert F. Melendez, MD, MBA Uday Devgan, MD Tom Oetting, MD, MS Sitting Position Wound Construction Capsulotomy tips Hydrodissection Techniques for disassembling the cataract VI.IOL Technologies VII. Advanced IOL technology tips from toric toContinue reading “Cataract Surgery Pearls for the Young Surgeon”

Burnout term is burning out…replaced with Moral Injury or “F Factor?”

I have been reading a lot about burnout and moral injury. Why is this issue important? Depression is on the rise within medicine and the physician suicide rate is nearly 2x that of the general population and even higher when compared to the military.  This is absurd and appalling to me and we should notContinue reading “Burnout term is burning out…replaced with Moral Injury or “F Factor?””

Welcome Advocacy Ambassadors! #MYF2018 Follow me @DrRobMelendez

Ambassadors, Welcome to the AAO’s Mid Year Forum (MYF) 2018! I look forward to meeting a lot of you very soon. I was part of the inaugural Advocacy Ambassador class in 2004. Fifteen years  later, I am still actively involved with advocating for my patients and our profession. The MYF is where ophthalmology leaders meet.Continue reading “Welcome Advocacy Ambassadors! #MYF2018 Follow me @DrRobMelendez”

Transformational Leadership starts with transforming yourself…Be more than a manager, be a Leader.

Check back and learn more about leadership.   Managers count value Leaders create value by…   “I’ll handle A and you handle B.” A Leader. Empower others to succeed on their own.  

Is Twitter Dying for the Ophthalmologist??

Is Twitter dying for the Ophthalmologist? Rob Melendez, MD, MBA and Pavan Angadi, MD We performed a study to investigate whether ophthalmologists are joining Twitter at an increasing rate and to determine whether they are more active on the site. We searched  for ophthalmologists using the following terms: “ophthalmologist”, “ophthalmology”, and “eye surgeon.”  We foundContinue reading “Is Twitter Dying for the Ophthalmologist??”

What is wrong with Volume to Value based care? Focus on Hypervalue

What is wrong with Volume to Value based care? Focus on Hypervalue Rob Melendez, MD, MBA  @DrRobMelendez The phrase “volume to value” is a misnomer. It implies that we are not currently providing any value to our patients and that we are providers who are simply focused on RVUs and FFS. I am appalled byContinue reading “What is wrong with Volume to Value based care? Focus on Hypervalue”

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